Pleasure Beach is britain's most visited tourist attraction with over 5 million visitors annually.

Opening times

Pleasure Beach is open weekends from the middle of February until Easter. Daily from Easter to early November (closed selected Mondays and Tuesdays April & May) and then weekends through to the second weekend in December. The main season is from Easter to the first weekend in November. Ride and attraction availability varies throughout the season. For up-to-date opening times please visit the Pleasure Beach website.

Admission prices

Each ride or attraction requires a number of tickets to participate, with tickets costing £1 each. Visitors can purchase an all-day wristband for UNLIMITED rides on the majority of attractions. Prices for wristbands vary throughout the season, but typically start from £15 (low season) and go up to £25 during peak periods. CLUB PLEASURE BEACH members can purchase discounted wristbands all season. For 2009 Pleasure Beach will offer a 'Freedom Pass' - admission to the park grounds and unlimited use of selected attractions.

Directions

Pleasure Beach is located at South Shore, Blackpool. Only 20 minutes by car from Junction 32 of the M6 and with over 1000 parking spaces near by, getting to the park couldn't be easier.

Blackpool Airport is less than 5 minutes by car and the park even has its own rail station, Pleasure Beach. Visit Pleasure Beach website for details.